SQZD is a bold, fruit-forward drinks brand packed with fizz and flavour. This project focused on creating a vibrant logo and can design that captured the energy and freshness of the product. The design balances juicy, modern aesthetics with a playful edge to stand out on crowded shelves. Inspired by the name itself, the visuals "squeeze" colour, typography, and fruit elements into a compact, eye-catching layout. The result is a brand identity that’s as refreshing and fizzy as the drink inside.